Hello,
I’m Skyler Yeon
Helping foreign brands solve China’s tough
e-commerce game
Skyler Yeon
VISUAL THINKER
TRAINED CONSULTANT
CHINA E-COM EXPERT
About Skyler
Skyler began her career as a business architect in KPMG Korea, where she designed and implemented tech-transformations for clients’ businesses.
With more than 7 years of consulting and agency experiences, Skyler is an expert in conceptualizing, creating, logically designing business presentations to convey a clear and concise story to clients.
She has helped a number of SMEs and big corporations in designing business proposals and pitch decks, C-level presentations, workshops and keynote decks.
During the last 2 years, Skyler has won 85%+ of the proposals she had sent out.
Outside of the office, Skyler enjoys giving workshops to startups and mentoring aspiring-entrepreneurs on how to position themselves more effectively.
Experience
2018 - Present
Account Director
at Kung Fu Data
(Shanghai, China)
Helps international brands build up their business on China’s big ecommerce platforms, and facilitates teams to activate and optimize brands’ online flagship stores. Skyler has successfully launched 5+ new brands on Tmall (Alibaba) since 2018.
2016-2018
Senior Consultant
at Cheil Pengtai
(Shanghai, China)
Developed market entry strategies for top Korean brands entering the Chinese online or offline spaces. One case in particular, Skyler designed an e-commerce entry blueprint for a leading tire brand that achieved two-folds of their sales target.
2013-2015
Business Architect
at KPMG Korea
(Seoul, Korea)
As a member of the FinTech taskforce team, served as a liaison between KPMG Korea and KPMG Global. Provided guidance for clients by providing technology enabled business transformation to drive business innovation
Education
2009-2013
Kyung Hee University
(Seoul, Korea)
Bachelor of Business Management
Dean’s List (2012, 2013)
2011
Boston University
(Boston, MA, USA)
Exchange Program